June 28, 2017 (GREEN BAY, Wis.) — The concept of corporate step challenges will be elevated to a communitywide scale during September with an initiative called Move Greater Green Bay, announced Wednesday, June 28, during an event on CityDeck Main Stage in downtown Green Bay.
Green Bay Mayor Jim Schmitt, an advocate for the initiative, says city employees are gearing up for the challenge.
“We know that supporting the health of our employees is more than just providing good health benefits,” Schmitt says. “It’s also important to provide the tools and motivation to make healthy choices. Move Greater Green Bay is taking the positive steps our employees have made in our current Health 1265 program and modeling it for the whole community to make a communitywide impact.”
Last year when the City of Green Bay implemented its Health|1265 wellness program, employees were encouraged to sign up and purchase a wearable activity tracker. Nearly 90 percent of eligible participants, or more than 480 employees, signed up for the program, and now earn points — and a reduction in their health insurance contribution — for their daily steps and other healthy choices.
The Move Greater Green Bay initiative coincides with National Childhood Obesity month, providing an opportunity for employees to model positive, healthy behaviors for youth in our community, says Drew Leatherberry, Health and Wellness Consultant for Forsite Benefits, sponsor and organizer of Move Greater Green Bay.
Proceeds from team registration fees, which range from $250 to $1,000 depending on team size, will benefit the mentoring programs of Big Brothers Big Sisters of Northeastern Wisconsin.
In addition to individuals’ daily exercise, teams will come together for communitywide walks during September. Mayor Schmitt also will host 2-mile walks at noon each Tuesday during the month.
Beginning July 5, businesses from throughout the Green Bay area are invited to register teams at www.forsitebenefits.com/move for the Move Greater Green Bay challenge. Using wearable fitness trackers and Forsite’s online wellness portal, participants will track their daily activity and compete against other business teams to become the highest stepper for the month based on an average number of steps for each team. At stake are bragging rights as the inaugural Move Greater Green Bay Champion, and an award to be presented publicly in October.
“The possibility of making a community impact with Move Greater Green Bay is so exciting,” says Leatherberry. Forsite will be recruiting teams through Aug. 5. Participants who do not already own a Fitbit or Garmin fitness tracker will need to purchase one (discount available) and link it to the website prior to the event start on Sept. 1.
Leatherberry says he hopes to make Move Greater Green Bay an annual competition.
“We can all do better to improve our own good health, and it’s especially important that we model positive habits for children and the next generation to enter the workforce,” he says.
“Promoting healthy habits at the workplace trickles down to cost savings for businesses and individuals, helps people live longer, happier lives and makes our community better. With Move Greater Green Bay, we think our workforce can be a role model for the rest of the state, and create healthier employees for the future.”
Businesses interested in forming teams can go to www.forsitebenefits.com/move or contact Missy Steffek, Business Development, Forsite Benefits at 920-593-1912 or email@example.com.
AT A GLANCE: Move Greater Green Bay
- Teams can register at forsitebenefits.com/move July 5 through Aug. 5. Challenge begins Sept. 1.
- Teams 10-25 $250 | 26-50 $500 | 51+ $1,000 (approx. $10 per member)
- Individuals with Fitbit or Garmin fitness trackers can use their own devices, or devices can be purchased through the website for up to a 40 percent discount.
- Contact: Missy Steffek, Forsite Benefits, at 920-593-1912 or firstname.lastname@example.org
About Forsite Benefits: Forsite Benefits is the premier health and wellness employee benefit consulting team in Northeast Wisconsin. Our specialized expertise in employee benefit advisement has guided hundreds of clients to a clearer plan for their benefit package. We serve small and midsize businesses with comprehensive and progressive solutions focused on controlling health care costs.
About Big Brothers Big Sisters of Northeastern Wisconsin: 100 percent donor and volunteer supported nonprofit organization that provides children facing adversity with professionally supported, enduring one-to-one relationships that improve their lives for the better, forever.